As the sister brand of Altar’d State, AS REVIVAL is an activewear brand devoted to empowering women on a journey of physical, mental, and spiritual growth, offering a place of respite through highly designed spaces.
Challenge
Creating the first standalone AS REVIVAL stores required a design that could inspire and empower customers while providing a place of respite within a retail environment. The concept also needed to support a growing store program across shopping centres and street-front locations throughout the US.
Solution
Our design creates light-filled entrances that establish a sense of calm from the moment guests arrive. Natural materials such as wood and stone guide movement through the store, reinforced by a softly lit rattan ceiling installation and wood lattice display screens. The journey culminates at the fitting room, known as the Sanctuary, a circular dome featuring barrel vaults, custom LED chandeliers, and marbled Venetian plaster that serves as a focal point for reflection and discovery.
Outcome
The first four locations opened in Colorado, Tennessee, South Dakota, and North Carolina, establishing a foundation for future expansion. Through a connected online and in-store experience, the stores support product sales and brand growth while offering guests an inclusive environment designed to leave them feeling confident, celebrated, and inspired.
A softly illuminated rattan ceiling installation creates a calm and intentional customer journey
The fitting room experience culminates in the Sanctuary, a circular domed space finished with barrel vaults, custom LED chandeliers, and marbled Venetian plaster.
